A world where responsible and progressive brands are the rule. Not the exception.

My Story

I’m Emma Morton, an award-winning, experienced creative with a knack for finding memorable ways to get brands noticed. Using visual storytelling to bring brands to life, I combine art direction, design and styling to send brands out into the world with their best face forward. In the past I’ve helped Uber tell their drivers’ dreams, collaborated with Nike to educate about the Girl Effect, and helped Hutwoods showcase their natural ingredients through striking brand imagery and packaging. I have been awarded at Cannes, D&AD, New York Festivals, Creative Review and Design Week.

Although succeeding creatively has been rewarding, the lifestyle this created sometimes wasn’t. When my work/life balance in London tipped in the wrong direction, I ventured to Australia where I developed an appreciation for the importance of self-care, and better buying choices and saw the effect small lifestyle changes can have on our health and the environment. Now back in the UK, I work with forward-thinking brands that are sowing the seeds of positive change, and helping to improve wellbeing for people and the planet.

Using the experience gained working with global brands I now help progressive small businesses in the field of fashion, beauty and lifestyle evolve their visual identity and communicate their value so they can make the most impact. If everyone I work with believes they’re making a positive difference, however small, then together we can make a great difference and leave a lasting legacy.